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Psst! Amazon Is Kicking off the New Year With Major Discounts on Our Favorite Brands

Kate Spade, Madewell, Gap and more!

amazon new year's sale
Edward Berthelot/Getty ImagesGetty Images

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A new year naturally brings the feeling of a fresh start and renewed outlook, so why can’t that include what’s hanging in your closet? Maybe your resolution for 2026 is only to buy high-quality, thoughtful pieces that’ll stand the test of time in your wardrobe. There’s no better time to get started, as Amazon is offering serious deals on its top brands, including Ugg, Free People, Madewell and more.

We’re not talking about weak sales, either. When looking for functional tops, comfy jeans, everyday dresses, designer accessories and other must-haves, we only included deals that offered at least 30% off the original price. New year, new wardrobe, yeah?!

Amazon’s New Year’s Sale on Top Brands

1. Our Favorite: With its midi length and elbow-length sleeves, this Gap splitneck dress can be styled throughout the seasons for a versatile piece — was $37, now $25!

2. Black Denim: A classic pair of black jeans is a timeless addition, and this Madewell longline option is made of 99% cotton and 1% elastane for stretch — was $148, now $89!

3. Pretty Puffer: This Free People puffer jacket has a boxy fit, so it’ll be comfortable even on the days when you wear bulky sweaters underneath — was $198, now $119!

4. Cool Clogs: You’ll live in these Ugg Goldenstar Clogs that allow you to slip them on and off for your new go-to errands shoe — was $130, now $90!

5. Charming Cardigan: Wear this Madewell ribbed cardigan completely buttoned up to look like a top or leave it open for a laid-back vibe — was $118, now $53!

6. Fabulous Faux-Leather: You’ll give instant cool-mom vibes in this Free People maxi skirt that has a long slit in the back so your legs don’t feel trapped — was $102, now $64!

7. Sensible Straight-Leg: For a classic straight-leg jean that you can wear with boots, flats, sneakers and more, try the Levi’s Ribcage pair — was $80, now $63!

PARIS, FRANCE - DECEMBER 27: Emy Venturini wears light brown hair parted at the center and pulled back, a natural complexion with soft rose-toned lipstick, brown-tinted sunglasses by Prada, a brown faux-fur vintage scarf draped around the shoulders, a black and white plaid long-sleeve shirt by JW Anderson x Uniqlo worn open, layered over a white crew-neck cotton T-shirt by The Frankie Shop, a brown slip-style mini dress by Zara with lace trim visible at the hem, and carries a small beige structured bag by Liase, during a street style fashion photo session, on December 27, 2025 in Paris, France. (Photo by Edward Berthelot/Getty Images)

Related: Amazon's Top 21 Post-Christmas Deals on Rich Mom Denim, Sweaters and More Are Too Good

8. Favorite Fleece: You can still look put together on casual days in this adidas fleece hoodie that has a loose collar so your neck won’t feel trapped — was $60, now $39!

9. Bouncy Blouse: A flowy long-sleeve top is always good to have in your closet, and this Madewell option is collarless to be even more versatile — was $98, now $69!

10. Well-Done Wristlet: Use it on its own or throw it in your tote bag, this designer accessories has a sturdy zipper and interior pocket for organization — was $78, now $47!

11. Beautiful Boots: With a comfortable block heel, these Vince Camuto knee-high boots look incredibly chic but are easy to walk in — was $239, now $160!

12. Radiant Raincoat: Thinking ahead to spring time, this Kate Spade water-resistant jacket has a. hood and stand-out buttons to make it a stylish piece of outerwear — was $188, now $114!

13. Must-Have Midi: The next time you have a special occasion, dress up this Gap midi dress that has a high neckline and modest slits on the side — was $60, now $41!

14. Boatneck Beauty: This deals on its top brands is lightweight enough to work in different seasons, which comes in handy when we’re in the middle of transitional weather — was $50, now $25!

HAMBURG, GERMANY - NOVEMBER 13: Laura Noltemeyer is seen wearing a long camel-colored brushed wool wrap coat with a belt and wide lapels by Max Mara; a chunky zip-front sweater cardigan in a mélange brown wool blend with a textured, hand-knit look by by Aylin Koenig; light blue wide-leg jeans in a soft washed denim with a relaxed fit and front tag detail by Closed; chestnut colored suede slippers with plush lining called „Tasman“ by UGG; a structured bucket-shaped handbag in an off-white linen shade with taupe leather handles and lining details called „Picotin Cargo 18 Toile Goeland“ by Hermès; black cat eye sunglasses with an acetate frame by Yves Saint Laurent; gold statement earrings with a ruffled surface and a green stone element by Mango ; her brown hair is worn loose in soft waves with a center part on November 13, 2025 in Hamburg, Germany. (Photo by Moritz Scholz/Getty Images)

Related: Nordstrom Dropped 10,000 New Deals for Its Half-Yearly Sale — These 13 Are in My Cart

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