Savannah Born

I’m the ultimate comfort connoisseur, but that doesn’t mean I sacrifice on style. Even when I’m breezing through TSA or sitting in the car all day, I want to look polished — at the very least, put together. That’s why I search for relaxed, loose pants that adhere to my comfort needs and my fashionable […]

Gwyneth Paltrow blessed our Instagram feeds with her favorite spring outfits, and we can’t stop thinking about all the ways we can recreate her chic looks for less. All it takes is one swipe through to notice this sleek shoe style dominating the pictures. Clearly, Paltrow wears black Mary Jane flats nonstop, and we found […]

Gone are the days of sacrificing style for comfort. You can totally have both, thanks to Vionic’s secretly supportive sandals. They’re designed with the brand’s iconic comfort technology, making every step feel like cushiony sand. Not only are Vionic sandals mega comfy, but they scream ‘rich mom’ from across the beach. Versatile, chic and all […]

Rich moms flock to Santorini at this time of year, returning with Greek goddess-like style. Luckily, you don’t need an actual plane ticket to look the part. These loose, flowy pieces channel the European island perfectly with colorful styles, fun patterns and more, starting at just $6. Aside from looking stylish, our breezy favorites don’t […]

Martha Stewart predicted the butter yellow trend before it even happened. She’s been rocking the spring-to-summer hue on blouses, sweaters and entire outfit sets for months. We’re following suit with these 13 pretty spring pieces hiding on Amazon. Festive yet sophisticated, these butter yellow blouses, dresses, sandals and more work for casual and elevated occasions […]

While visiting Charleston, I expected to see some variety in the accessories department. But no — all the rich moms I saw were carrying this bag style, and it’s the same look Kate Middleton rocks nonstop. Preppy and luxe, this bag looks mega expensive, yet runs for just $30 on Amazon. The Princess of Wales […]

There’s a reason rich moms flock to Martha’s Vineyard every spring — and totally dress the part. Their outfits are preppy, billowy and luxe, channeling coastal chic and country club vibes at the same time. Fortunately, these elevated spring pieces mirror the aesthetic despite starting at just $5. Whether you’re brunching with the girls, planting […]

As temperatures rise, staying hydrated can feel like a full-time job. Dry skin and low energy are just a few sneaky signs of dehydration. Because plain water gets old, Vita Coco’s refreshing coconut milk beverages are here to make hydration easier (and tastier) than ever. The Frosted Lemonade Coconut Milk Beverage is everything you love […]

Never underestimate the power of a top. Martha Stewart‘s striped blouse style gives any wardrobe a taste of the Hamptons or Capri, lending coastal-inspired sophistication for just $22. The spring look works for errands, in-office days and beyond. Stewart showcased a new signature apparel collection, and while the whole line was chic, her refined blouse […]

If you have oily or acne-prone skin, you avoid thick sunscreen like the plague. But non-greasy alternatives are hard to find, and lightweight ones often skimp on protection. Thankfully, EltaMD, the number-one dermatologist-recommended sunscreen brand, just launched a formula for acne-prone skin, and its benefits go far beyond protection. This UV Clear Blemish-Prone & Oil-Balancing […]

Getting older is a privilege, but it also comes with downfalls. Energy plummets, skin wrinkles and weight loss becomes harder (among many other things). But we’re lucky to be alive when this award-winning Fatty15 supplement exists. It makes shoppers look and feel years younger — here’s how. Fatty15 Original Capsules use one science-backed ingredient to […]

If there’s anyone who knows about dreamy, storybook-worthy dressing, it’s Pamela Anderson. Her latest Mary Jane flats are polished and luxe, channeling garden party vibes no matter how they’re styled. The shoes are much classier than sneakers, and according to one shopper, they’re just as comfortable. With a cosign from Katie Holmes, the timeless style […]

Whether flying or driving, I’m always going somewhere. It gives me plenty of time to spot fashion trends in airports, hotel lobbies and new cities. Somehow, wherever I go, cool moms wear these two-piece outfit styles nonstop. Charleston, New York, Marseilles, you name it — the chicest gals wear matching sets, and these 19 travel […]

Jessica Alba sets the standard for California rich mom style. Her secret? The right shoes. Alba wears sporty-chic sneakers nonstop, as seen from her latest Adidas pick. The sneakers lend an effortlessly cool aesthetic, and get this: They’re secretly on sale at Nordstrom. Alba was spotted in Beverly Hills wearing Adidas Gazelle Bold Platform Sneakers […]

If you want to look like a Nantucket socialite, you’re not alone. They radiate country club polish and seaside ease at the same time, channeling rich mom vibes without even trying. Luckily, you don’t need an East Coast abode to look like you have one, thanks to these 19 preppy pieces hiding on Amazon. Whether […]

Online shoe shopping can feel like an uphill battle — but not when you have hundreds (if not thousands) of fashionistas doing the hard work for you. We scoured Amazon reviews to find the comfiest rich mom sneakers for long walks and travel days alike, and these 13 chic spring picks emerge as clear winners. […]

If you’re not obsessed with Quince yet, let Us put you on. The retailer makes quiet luxury affordable — to the point it almost feels too good to be true. But we can attest, it totally lives up to the hype, especially for luxe-looking spring pieces. Quince is overflowing with classy staples, from pants and […]

Now that it’s finally warm outside, we’re ready to stock our wardrobes with spring and summer pieces. But that doesn’t mean we’re dropping hundred-dollar bills. We scoured the internet to find the best deals happening this weekend, and it turns out top brands are on secret sale — we’re talking Madewell, Steve Madden, Dr. Scholl’s […]

Chrissy Teigen just showed Us why a nice cardigan is the hardest-working piece in any closet. She anchored her outfit with a cardigan that brought basics to life. We don’t know the exact piece she wore, but this $20 version is just as luxe — if not more. Teigen recently posted on Instagram, looking effortlessly […]

Getting dressed up for a wedding is all fun and games until you have to squeeze into shapewear. If you want to feel as good as you look, we’ll let you in on a little secret: You don’t actually need shapewear. All you need is the right, flattering silhouette, texture and fit, and these 13 […]

Denim jackets have their place, but there’s a reason everyone’s replacing theirs with comfy spring cardigans. These chic pieces give your wardrobe a softer and more feminine flair, looking casually cute for errands and polished enough for dinner. It’s a trend we totally stand behind. These spring cardigans hit the sweet spot between feeling cozy […]